Graduate Certificate in Marketing
The program is 24 units consisting of 18 units of compulsory courses and 6 units of elective courses. The elective course must be chosen from a list of seven courses. Selection of courses is subject to approval by the program coordinator.
Compulsory Courses (18 units)
MKTG7001 Marketing Concepts and Strategy
MKTG7050 Consumer Behaviour and Analysis
MKTG7027 Marketing Strategy
Elective Courses (6 units)
MKTG7028 Marketing Communications
STAT7007 Advanced Marketing Research Methods
MKTG7023 Services Marketing
MKTG7037 Electronic Marketing
MKTG7035 Global Marketing
The information published on the Study at ANU 2009 website applies to the 2009 academic year only. All information provided on this website replaces the information contained in the Study at ANU 2008 website.
