MGMT8006 Management Research Methods
MGMT8006 is only available under certain award programs.
| Offered By | School of Mgt, Marketing & International Business |
|---|---|
| Academic Career | Graduate Coursework |
| Course Subject | Management |
| Offered in | Summer Session, 2011 and Summer Session, 2012 |
| Unit Value | 6 units |
| Course Description |
This course aims to introduce research students to a scientific approach to the study of management, marketing and international business issues. The focus is on equipping students with the fundamental knowledge and skills for undertaking both quantitative and qualitative research and to critically evaluate research conducted by others. The course is divided into four interrelated segments: problem formulation/conceptualisation, implementation, analysis, and publication and communication of research findings. Due emphasis will be given to the use of computers in data analysis. At the end of the course, students can expect to have acquired an appreciation of the research process both as a craft and as methodology. |
| Learning Outcomes |
By the end of this course, students are expected to have attained proficiency in the following areas: Students will acquire skills associated with identifying research problems in management (including organisational management, marketing mangement and international business management), reviewing management literature, formulating the research questions or hypotheses based on relevant management theories and research evidence, selecting and implementing appropriate research design, collecting data, conducting data analysis with computer softwares such as SPSS, interpreting data, and writing a research report. |
| Indicative Assessment |
All components of the above assessment are compulsory and must be submitted. To achieve an automatic pass grade in this course you must obtain 50% or more as a scaled aggregate mark. |
| Workload |
2x 3 hour workshops plus self directed study |
| Course Classification(s) | AdvancedAdvanced courses are designed for students having reached 'first degree' level of assumed knowledge, which provide a deep understanding of contemporary issues; or 'second degree' and higher levels of knowledge; or for transition to research training programs. |
| Areas of Interest | Management |
| Eligibility |
At least an average of 65% (or equivalent) in the final two years of an Australian undergraduate degree. |
| Incompatibility |
This course is incompatible with BUSN8013 Seminar in Research Methods in Commerce. |
| Prescribed Texts |
See Course Website: http://ecocomm.anu.edu.au/courses/course.asp?code=MGMT8006 |
| Preliminary Reading |
See Course Website: http://ecocomm.anu.edu.au/courses/course.asp?code=MGMT8006
|
| Indicative Reading List |
See Course Website: http://ecocomm.anu.edu.au/courses/course.asp?code=MGMT8006 |
| Programs | Master of Marketing and Master of Marketing |
| Other Information |
For further information please see http://ecocomm.anu.edu.au/courses/course.asp?code=MGMT8006 |
The information published on the Study at ANU 2011 website applies to the 2011 academic year only. All information provided on this website replaces the information contained in the Study at ANU 2010 website.
