SCOM6016 Science in the Media

Offered By	Australian National Centre for the Public Awarenes
Academic Career	Graduate Coursework
Course Subject	Scientific Communication
Offered in	Second Semester, 2011 and Second Semester, 2012
Unit Value	6 units
Course Description	This course covers a variety of aspects of science in the media. Topics covered include: An analysis of science-media relations from both the scientists' and journalists' perspectives The style in which science is reported in the media How best to present science in the media. This is a skills-based course, the aim of which is to train students in the production of material suitable for publication or broadcast in the popular media. Students will have direct contact with working science writers and other members of the media to give them the opportunity to have stories printed or broadcast. Masters by coursework students also have a radio component in their assessment which enables them to gain experience in live broadcasting.
Learning Outcomes	On satisfying the requirements of this course, students will have the knowledge and skills to: 1. Explain the processes involved in getting an issue into the media, and understand the basics of radio, television and print media production 2. Understand current issues in journalism 3. Understand statistical pitfalls in reporting 4. Differentiate the communication needs of various audiences 5. Evaluate the suitability of topics for different media, and examine and select appropriate background material for a story 6. Develop a press release 7. Create an article with structure suitable for a newspaper or magazine 8. Evaluate the impact of various media in the promotion of science events
Indicative Assessment	Assessment for the course will be continuous throughout the semester and involve preparation of material suitable for publication or broadcast. Re-write of published scientific paper in style suitable for publication in New Scientist or Cosmos (10%: LO 4, 5, 7) Contribution to National Science Week: covering National Science Week event by attending, taking photos and writing story (15%; LO 1, 4, 5, 7) Evaluation of marketing of science event (10%; LO 1, 5, 8) Writing news and feature articles based on journal article or interview with ANU scientist (25%; LO 1, 4, 5, 7) Press release (10%; LO 1, 2, 4, 5, 6) Take home exam (20%; LO 1, 2, 3, 4) Attendance and participation in practical classes (10%; LO 1, 2, 3, 4, 5, 6)
Course Classification(s)	AdvancedAdvanced courses are designed for students having reached 'first degree' level of assumed knowledge, which provide a deep understanding of contemporary issues; or 'second degree' and higher levels of knowledge; or for transition to research training programs. and TransitionalTransitional courses are designed for students from a broad range of backgrounds and learning achievements, which provide for the acquisition of generic skills; or an informed understanding of contemporary issues; or fundamental knowledge for transition to Advanced or Specialist courses.
Areas of Interest	Science Communication
Eligibility	Bachelor degree; general science knowledge.
Requisite Statement	General science knowledge
Academic Contact	Dr Will Grant

The information published on the Study at ANU 2011 website applies to the 2011 academic year only. All information provided on this website replaces the information contained in the Study at ANU 2010 website.