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Master of Marketing

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Program Requirements

This program requires the completion of 48 units, which must include:

42 units from the completion of the following compulsory courses:

MGMT7022 Strategic Management

MKTG7001 Marketing or MKTG8043 Marketing Concepts & Practice

MKTG8001 Marketing Analytics

MKTG8002 Marketing Metrics

MKTG8003 Marketing Models

MKTG8004 Strategic Marketing Optimisation

STAT7055 Financial statistics

6 units from completion of elective courses offered by the ANU College of Business and Economics

 

Working Rules

Working Rule for this program are available here

The information published on the Study at ANU 2012 website applies to the 2012 academic year only. All information provided on this website replaces the information contained in the Study at ANU 2011 website.

Updated:   13 Nov 2015 / Responsible Officer:   The Registrar / Page Contact:   Student Business Solutions