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Master of Marketing

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Summary of courses offered in the Master of Marketing Program in 2011

1 - Year 1 Marketing Core Courses

First Semester, 2011

MKTG7001 - Marketing
MKTG7028 - Marketing Communications
MKTG7050 - Consumer Behaviour and Analysis
STAT7007 - Advanced Marketing Research Methods

Second Semester, 2011

MKTG7001 - Marketing
MKTG7027 - Marketing Strategy

First Semester, 2012

MKTG7001 - Marketing
MKTG7028 - Marketing Communications
MKTG7050 - Consumer Behaviour and Analysis
STAT7007 - Advanced Marketing Research Methods

Second Semester, 2012

MKTG7027 - Marketing Strategy
2 - Year 1 Core Courses

First Semester, 2011

BUSN7008 - Financial Statements and Reporting
FINM7006 - Financial Markets and Systems
INFS7040 - Electronic Commerce for Managers
MGMT7030 - Management and Organisations

Second Semester, 2011

BUSI7019 - The Global Business Environment
BUSN7008 - Financial Statements and Reporting
FINM7006 - Financial Markets and Systems
INFS7040 - Electronic Commerce for Managers

First Semester, 2012

BUSN7008 - Financial Statements and Reporting
FINM7006 - Financial Markets and Systems
INFS7040 - Electronic Commerce for Managers
MGMT7030 - Management and Organisations

Second Semester, 2012

BUSI7019 - The Global Business Environment
BUSN7008 - Financial Statements and Reporting
FINM7006 - Financial Markets and Systems
INFS7040 - Electronic Commerce for Managers

Winter Session, 2012

FINM7006 - Financial Markets and Systems

Spring Session, 2012

FINM7006 - Financial Markets and Systems
3 - Year 2 Core Courses

First Semester, 2011

BUSN7024 - Project Management Principles

Summer Session, 2011

MGMT8006 - Management Research Methods

First Semester, 2012

BUSN7024 - Project Management Principles

Summer Session, 2012

MGMT8006 - Management Research Methods
4 - Marketing Concentration Courses

Second Semester, 2011

MKTG7024 - Marketing for Social Change
MKTG7035 - Global Marketing
MKTG7058 - Applied Market Research

Second Semester, 2012

MKTG7024 - Marketing for Social Change
MKTG7035 - Global Marketing

Courses that count towards this Program

1 - Year 1 Marketing Core Courses
MKTG7001 - Marketing
MKTG7027 - Marketing Strategy
MKTG7028 - Marketing Communications
MKTG7050 - Consumer Behaviour and Analysis
STAT7007 - Advanced Marketing Research Methods
2 - Year 1 Core Courses
BUSI7019 - The Global Business Environment
BUSN7008 - Financial Statements and Reporting
FINM7006 - Financial Markets and Systems
INFS7040 - Electronic Commerce for Managers
MGMT7030 - Management and Organisations
3 - Year 2 Core Courses
BUSN7024 - Project Management Principles
BUSN8038 - Critical Thinking and Decision Making
MGMT8006 - Management Research Methods
4 - Marketing Concentration Courses
MKTG7023 - Services Marketing
MKTG7024 - Marketing for Social Change
MKTG7035 - Global Marketing
MKTG7037 - Electronic Marketing
MKTG7058 - Applied Market Research

Go to the List of Graduate Coursework Courses offered by ANU College of Business and Economics.

The information published on the Study at ANU 2011 website applies to the 2011 academic year only. All information provided on this website replaces the information contained in the Study at ANU 2010 website.

Updated:   13 Nov 2015 / Responsible Officer:   The Registrar / Page Contact:   Student Business Solutions